Crafting iOS apps begins with clarity: identifying the target users, the core job the app must perform, and the scenario to be addressed in the initial release. A thorough discovery phase helps define the MVP scope, select the appropriate architecture, and avoid features that seem impressive on paper but fail to enhance real usage.

After establishing the foundation, attention turns to the UI behavior, performance, and stability across different iPhone models and iOS versions. Uniform navigation patterns, disciplined state management, and well-planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable scaling after the App Store launch.